..
With the face(s) of tennis changing, our mission was to usher the sport into the future. We filmed the entire commercial on Mel’s virtual stage, using Unreal Engine to plot talent and perspective in order to capture everything in-camera.
Creative Director
Copywriter
Art Director
Executive Producer
Producer(s)
Director
Director of Photography
Production Designer
Editor
Music
Color
Production Company
JF Dumais
Shane Patrick
Benjamin Pouteau
Ben Louis Nicholas
Oli Gossot
Frédérique Ste-Marie
Ben Louis Nicholas
Supersavant
4Zero1
Outpost